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23 Years
experience
Your Trusted Partner for Holistic Health Solutions in Long Branch, NJ
At Natural Healthcare Center, we approach patient care with a philosophy rooted in individualized attention and holistic healing. Our team prioritizes active listening to understand each patient's unique concerns, conducting comprehensive assessments to identify the root causes of health issues rather than merely addressing symptoms. We develop personalized treatment plans that integrate advanced diagnostic techniques, evidence-based therapies, and patient education to promote long-term wellness.

With over two decades of experience, our clinicians combine specialized expertise in chiropractic care, acupuncture, clinical nutrition, and rehabilitative therapies to address physical, nutritional, and psychological components of health. As industry leaders, we maintain rigorous professional standards while fostering a compassionate environment that emphasizes transparency, ethical practices, and measurable health outcomes through our science-driven, integrative model of care.
Services
Chiropractic Care Acupuncture Clinical Nutrition Massage Therapy Nutrigenomics Occupational Therapy Physical Therapy Supplements
Details
  • Year established: 2003
Highlights and features
  • We develop personalized treatment plans addressing physical, nutritional, and psychological health components
  • Our team combines 22+ years of clinical experience with evidence-based integrative medicine approaches
  • We utilize advanced diagnostic techniques including blood work analysis and biomechanical assessments
  • Our clinicians maintain active participation in continuing education and professional development
  • We provide comprehensive patient education to support long-term health maintenance
What people say
Amazing staff Caring professionals Effective treatments Personalized approach Comprehensive care
Services
Chiropractic Care
Our chiropractic care utilizes advanced techniques like Cox Technic to address spinal conditions and enhance nervous system functionality. We conduct comprehensive assessments combining diagnostic imaging, blood tests, and patient history to create personalized treatment plans that correct biomechanical imbalances. Our approach integrates rehabilitation protocols with lifestyle education to promote natural healing and prevent future injuries while maintaining optimal spinal alignment.
Clinical Nutrition
Our clinical nutrition program employs functional medicine principles to develop personalized dietary protocols addressing chronic conditions like diabetes and metabolic syndrome. Through detailed dietary analysis, body composition testing, and functional assessments, we create evidence-based nutrition plans that restore biochemical balance. Our team monitors patient progress while providing ongoing education about food choices, supplementation, and lifestyle modifications to achieve long-term health improvements.
Acupuncture
Our licensed acupuncturists use traditional and modern techniques to stimulate energy flow and promote natural healing responses. By targeting specific meridian points, we help reduce inflammation, alleviate chronic pain, and restore systemic balance. Treatments are customized to address individual conditions ranging from musculoskeletal pain to stress-related disorders while incorporating ongoing patient education about complementary wellness practices.
Massage Therapy
Our therapeutic massage services combine multiple clinical techniques to address musculoskeletal injuries and chronic pain conditions. Licensed therapists tailor treatments using Swedish, deep tissue, sports massage, and cupping modalities to improve circulation, reduce muscle tension, and enhance recovery. Sessions are integrated with other rehabilitative therapies to optimize healing outcomes while providing immediate pain relief and stress reduction.
Nutrigenomics
Our nutrigenomic services analyze genetic markers to develop personalized nutrition plans that optimize gene expression. By understanding how individual genetic variations affect metabolic processes, we create targeted dietary interventions that prevent chronic diseases and enhance overall wellness. This science-based approach combines genetic testing with ongoing nutritional counseling to maximize health outcomes through precision lifestyle modifications.
People
Dr. James Proodian
Founder, Chiropractic Physician
With over 30 years in practice, Dr. Proodian established Natural Healthcare Center in 2003 to create an integrative healthcare model focusing on root-cause treatment. He specializes in chiropractic rehabilitation and health education, developing the center's science-based approach to wellness.
Dr. Kurt Hostnik
Chiropractic Neurologist
Board-certified in chiropractic neurology, Dr. Hostnik specializes in treating neurological conditions through functional rehabilitation techniques. He leads the center's neurologic cases, developing treatment plans that integrate chiropractic care with evidence-based neurological therapies for optimal patient outcomes.
Dr. Oscar Coetzee
Clinical Nutritionist
As Director of Clinical Nutrition, Dr. Coetzee develops personalized dietary protocols using functional medicine principles. He specializes in reversing chronic conditions through nutritional interventions, combining biochemical analysis with lifestyle modifications to achieve measurable health improvements for patients.
Anthony Baklouk
Certified Personal Trainer
Anthony leads the NHC Fitness program, creating customized strength training and conditioning plans. With a health studies degree and competition experience, he helps patients achieve fitness goals through monthly programming updates and progress tracking using advanced body measurement technology.
Paul Poliviou
Occupational Therapist
As a certified occupational therapist, Paul helps patients recover essential life skills through individualized rehabilitation programs. He specializes in adapting treatment approaches to address diverse patient needs, focusing on improving daily functioning and quality of life for individuals with various health conditions.
Questions
What makes your healthcare approach different from traditional medical practices?
Our integrative model addresses physical, nutritional, and psychological components through coordinated care. We focus on root-cause treatment rather than symptom management, combining chiropractic, acupuncture, clinical nutrition, and rehabilitative therapies in one location.
How do I schedule an initial consultation?
Contact our Long Branch office at (732) 222-2219 or Middletown location at (732) 671-9005, or use our online appointment request form. A staff member will contact you within 24 hours to confirm your visit.
What insurance plans do you accept?
We accept most major insurance plans including Medicare and workers' compensation. Contact our offices directly to verify your specific coverage and discuss payment options with our billing specialists.
Are your practitioners licensed and certified?
All our clinicians maintain active state licenses and board certifications. Our team includes chiropractors, acupuncturists, clinical nutritionists, and occupational therapists with specialized training in their respective fields.
What should I bring to my first appointment?
Bring medical records, diagnostic imaging, blood test results, current prescriptions, and a list of supplements. This helps us create the most accurate assessment and personalized treatment plan for your specific needs.
Do you offer virtual consultation options?
Yes, we provide virtual initial assessments through secure telehealth platforms. Our NHC Fitness program also offers virtual training sessions with certified personal trainers for continued patient support and progress monitoring.
Reviews (7)
Bill Boglioli
May 07, 2022 Report
Office is organized, every person is kind, and empathetic. Dr. Prodian is kind and empathetic, as well as smart and employs conservative measures to get you back to good health.
Matt Henderson
Dec 27, 2021 Report
A terrific acupuncture experience and and beautiful professional atmosphere! They truly care for the patients and are there to help you feel better. I can not recommend them more.
Diane Ciotta
Oct 28, 2021 Report
Having been a patient of a variety of services for over 10 years, I can confidently say that the quality of care & professionalism from the entire team is second to none!
Claudia Bento
Sep 25, 2021 Report
Dr. Proodian and team have helped me in the past month with achieving a better and what feels like a new back! This is the place to be for chiropractic and acupuncture. Exceptional treatment and service from the whole staff! I would and have recommended Natural Healthcare to all that want to feel better.
Anthony & Amanda
Jun 30, 2021 Report
Most professional, friendly, and most importantly - EFFECTIVE practice I have ever been to. The first time walking in to see Dr. Proodian for treatment, I could barely walk due to severe lower back pain. Less than three weeks later and I already feel so much better. Thank you Dr. Proodian and your excellent staff!
Tracy Schwartz
May 11, 2021 Report
Hands down, no pun intended the best massage and chiropractic care I've received. The team is wonderful, friendly and extremely knowledgable. I would highly recommend Natural Healthcare Center.
Maria Paladino-Fitz
May 04, 2021 Report
Dr. Coetzee is very professional, extremely knowledgeable and has a reputation of being a great diagnostic clinician. After the first visit, I already feel that we are in the best hands. My grandson (only 7 years old) has a complicated liver ailment and we feel that after a year of "wait and see" attitudes from his medical specialists, Dr. Coetzee is a breath of fresh air in his approach and determination to find the root cause. He comes very highly recommended by a close friend. Grateful we found him.